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Nude Dancers & Drones

nude dancers are censored by carefully programed drones in japanese ad campaign
gif by designboom / courtesy of BUYMA to promote their latest stock of clothing, online japanese retailer BUYMA has realized a commercial campaign that cleverly integrates technology, design and dance. the scene stars two completely naked dancers that perform a routine alongside tchaikovsky’s ‘swan lake suite’, whilst a fleet of carefully programed drones perfectly move in tandem — censoring their most intimate body parts. humorously, the drones, each clutching a small sheet of white paper, cover and conceal the dancers’ not-suitable-for-work areas as they leap and launch their bodies around the stage. what starts out with two dancers quickly progresses into a highly orchestrated scene, with multiple drones joining in to help hide bouncing breasts and flailing phallic parts. finally, the closing slide of the short feature displays the phrase ‘buy clothes’. ”