‘“The Innovator” is a creative portrayal of Mike Friton, an innovator, shoemaker, paper sculptor, weaver and more who cemented his name within the footwear industry from his 30+ years as a shoe builder for Nike. Aptly titled, the video, narrated by Friton, tells of his athletic involvements, his thirst for exploring the subject he’s devoted himself to and the establishment him and his team created for Nike called theInnovation Kitchen. Hailing as Senior Innovator — a term much preferred by the team over ‘designer’ or ‘engineer’ — Friton represents exactly the type of person you would want to create innovative performance footwear, and the above video helps show you why.’
All posts tagged nike
Nike Global Football: My Time is Now
Curious how many millions of dollars we put into this campaign/video. It will more than pay for itself, this is pretty amazing!
Late hit: Apparently I was in a show in Hong Kong
I was perusing the ol’ inter-web when I came across the Home Office blog. Apparently a tee design I did was in a Nike show in Hong Kong. I was technically uncredited, as my boss’ name (Denis Kegler), was cited. But what they hey, it’s exciting none-the-less!
Video featuring all the tee graphics…
Nike Sportswear Hong Kong
7 Pak Sha Road
Causeway Bay, Hong Kong
Exhibition Dates: May 17th, 2011 – May 26th, 2011
Tour of the New Nike Bay Sixty 6 (Bay 66)
Very reminiscent of the Fantasy Factory, heavily branded, but laid out so slick…and branded beyond belief. A stark contrast of my days as a crusty-skater.
Nike Snowboarding and Salomon – “Jed Anderson: In Full”
I’ve been working on some of the print material for the product launch around Jed Anderson, it was really great to see this stuff live.
Video: Tales From the Kitchen: Nike Free
PK buddies, Doubleday & Cartwright, just released their Tales from the Kitchen: Nike Free video. Check it out!
Experimenting at the Office
Eric gave me the afternoon to play around with some textual type treatments. I had an idea to spray water through a stencil and drop ink on the watermark…clearly Brian was impressed.




